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photo by steed media service
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Founder, Bajito Onda Clothing Company
Del Hendrixon found herself at square one after being released from prison 20 years ago. She quickly discovered that the job market was unforgiving to former prisoners. But after receiving several paintings from individuals who were still incarcerated, Hendrixon decided to display their work by creating the Bajito Onda Clothing Company. "Bajito Onda is the only clothing line that's designed by current and former prison inmates," Hendrixon says. "We show people the beauty that comes from some of the nation's most forgotten people."
Some of the unique designs from the Bajito Onda line include the Virgen de Guadalupe, the Ray De La Calle, and Al Pacino as the infamous film character, Scarface. The company has also collaborated with Bio-Wear to produce a line of hats and headwear. "Bajito Onda means 'Latino underground' in Spanish," says Hendrix. "I've spent over 20 years talking to gang members and I understand what they go through every day. Sometimes it means the world for them to express themselves through their art." The Bajito Onda line is available in America, Canada and Europe. There will soon be a Bajito Onda Africa.
As the clothing line continues to receive international attention, Hendrixon hopes to further promote the Bajito Onda Foundation. "All of the proceeds go to help keep kids out of jail and gangs," Hendrixon says. "I stand tall for the people who are in prison and I want them to encourage others to follow a different path." - amir shaw
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