photo by steed media service

As the national events and public relations manager for Pernod Ricard, Kelly Hill is charged with the broad responsibility of representing popular spirits such as Martell™ Cognac, Seagram’s® Gin, Chivas Regal® Scotch Whiskey, and Malibu® Rum. For Hill, the position offers the best of both worlds — an opportunity to enhance the overall visibility of the brands she represents, while simultaneously assisting in the enrichment of her community.

“It is important for our brands to be tied to the community, and to people who are involved in philanthropy, because our brands believe in giving back, and being honorable within the community,” Hill explains. “It’s one thing to make money, and to make it to the top, but it’s more important to use your power and your resources to give back to those that are less fortunate.” How did Hill ascend so rapidly up the corporate food chain to put her in a position to give back? Well according to her, it took a positive attitude, and a relentless drive to accomplish her goals, no matter what. “I did whatever it took to gain more understanding, and more knowledge about this career,” she states. “But while I was doing that, I always made sure that I remained very humble with people who were more knowledgeable than me, so I could continue to learn and work my way up.”

That strategy has enabled Hill to be tremendously effective in implementing Pernod Ricard’s business objective of impacting the communities it serves in a synergistic and dynamic way. -dewayne rogers

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